Optimizing Customer Support Beyond the Sales Representatives
Coming March 2011
An assessment of successful relationships between oncology companies and their customers. Research will prioritize the activities that oncology companies need to provide beyond the sales representative to ensure success with their customers.
Oncology Sales Opportunity Assessments
Coming June 2011
An assessment of representative knowledge, behaviors, and resources that predict success in specific disease categories. Categories include breast, hematologic, GI/colorectal, lung, and prostate cancers.
Total Office Call in the Oncology Market - 2011
Coming November 2011
This research analyzes the influencers in the oncology sales environment. The report identifies the important non-physician influencers and describes the most effective content, behaviors, knowledge, and resources for interacting with them.
Oncology Sales Opportunity Assessments
May 2010
An assessment of representative knowledge, behaviors and resources that predict success in a specific disease area.
Prostate Cancer Sales Opportunity Assessment
Coming August 2010
An analysis of the influencers in the oncology sales environment. This
research identifies the important ex-physician influencers and describes
the most effective methods, tools, and messages for interacting with mid-level practitioners, nursing staff, reimbursement coordinators or office administrators, and infusion center personnel.
Current and Future Selling Environment of the Oncology Market
Coming December 2010
An overview of the key trends and dynamics affecting the selling
environment for Oncology products. This analysis is focused on guiding
selling strategies and resources for the next one to two years.